IRIS|
Field Marketing Solutions
Bringing Field Marketing into Sharper View

Product highlights

Area management

Quick assignment and easy of territory route per postal code, city, street

Intelligent auto assignment of addresses.

Walking routes are visible via map as well as via a list of addresses

Per batch / per city / per project uses can be disabled/enabled

Efficient walking routes

Walking routes are based on addresses of potential customers, rather than on entire regions.

Using data signatures we can highlight each address with different icons

Addresses are automatically sequenced in the most efficient route

When offline, the status is cached and updated immediately when back online

Digital signature and Email confirmation

System automatically generates a confirmation email to the customer after his digital signature has been acquired on the tablet

Content of the email confirmation is flexible and can include signed contract and other desired attachments

Flexible Reporting

Reports can be defined by user per campaign; new formats can be added at any time

Several reports available (performance per campaign, region, agent, team, etc.)

Reporting per desired period: per day, week, month, campaign or per address-status

Data enrichment

Maximize the ROI on all purchased leads by enriching the data

Create campaigns to build your own detailed and highly qualified leads

Fields, drop down menus, checkboxes, or price information, can easily be made to gather exactly the detailed information wanted per address

Mistake-proof data entry

Information – mandatory fields can be created to ensure vital information isn’t missed

Automated checks in the system help ensure correct data and data entry

IRIS advantages

Easier and more efficient management of:

  • Leads databases – via total oversight and enrichment of each address
  • Field Sales campaigns – due to our flexible and enhanced reporting (instant availability of vital information and campaign progress)
  • Sales force – due to detailed information such as production time, leads, sales, addresses, campaign progress, reasons for no-sales

More IRIS advantages

Better results of sales campaigns due to sales pitch support by media, presentations and marketing material

Easy navigation through system resulting in optimal workflows for the field agents

On- and offline usage possible – keep working when mobile data connection is lost

Very user friendly application; no IT specialist required for managing the software

Real-time KPIs

The back-office generates all desired reports and analyses enabling appropriate evaluation of the success of  the campaign

With IRIS you can...

  • …plan and prepare a campaign by uploading all necessary information on pricing and product specifications as well as other marketing materials into IRIS
  • …easily upload addresses through a CVS file with a manually planned sales route and have IRIS plot the most efficient route automatically
  • …assign addresses based on the map, but also based on geography with the Geo Assignment Tool
  • …have complete control of territory and data
  • …integrate walking and pitching by using the presentation button
  • …use the integrated sales pitch functionality with a start page equipped with tools icons, a story card and a presentation tool
  • … have real-time insight into all interactions
  • …benefit from digital data enrichment: Field agents enter results per address into IRIS – including all desired sales and non-sales information
  • …enjoy the advantages of a paperless process: Field agents can simply select the desired product in the system and close the deal immediately with a digital signature of the customer, who will receive an automatically generated confirmation email within minutes
  • …keep agents up to date with their earnings/ commissioning by using the back-office generated commissioning reports
  • …be assured of using future-proof field marketing

About us...

We are your innovative solution provider

Who are we?

Zebra B.V. is a young, innovative and driven IT company founded in 2013.

Our team consists of highly motivated, experienced and reliable professionals with different areas of expertise: Direct Sales, Software Development, Business Management and Project Management.

All technical changes are developed by an external IT software solution supplier.

Customized Sales- and CRM software with plenty of Options

Zebra B.V. provides customized CRM- and sales software.

We are doing so meticulously in order to enable our customers to achieve great results in a short span of time. Based on the requirements of our costumers we can either use our standard software package and adjust it as needed, or we can develop a new customized application together. Our solutions are very flexible.

Due to much experience in the field, we are specialised in Direct Marketing, Server Software and CRM.

In 6 simple steps to a successful Direct Sales campaign

Step 1: Manager – Pre plan the campaign

Step 2: Manager – Upload addresses

Step 3: Advisor – Be informed in many ways by data in the system

Step 4: Advisor –  Enter information

Step 5: Advisor – Close a deal

Step 6: Manager – Evaluate

Security and Safeguard

Sophisticated password policy

Mac address filter

Encripted end-to-end connection

Hosted on a redundant network connected to AMX-IX and NL-IX

Redundant power and off-site backup

Gyrocenter II

Backup files and system hosted in a second enviroment

Support and Operational Management

1st line support by Zebra; 2nd line technical support by our technical developer.

Zebra provides on-site training for administrators, team managers and sales-force.

With IRIS, campaigns can easily be managed by any client. Nevertheless, should you not have the resources or desire to manage the campaign yourself, the entire process can be outsourced to Zebra B.V..

Get in touch

Please do not hesitate to contact us;

You can send us a message by using the contact form below.

We are looking forward to hearing from you!


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